Awards

As Principal of Marketing, and the first non-technical Principal in Cleary Zimmermann Engineers’ history, Joyce Watson leads firmwide marketing strategy, brand management, and corporate communications with a focus on telling the firm’s story across all platforms. A former Teach for America Corps member, Joyce brings a methodical, research-driven approach paired with her natural ability to build rapport with clients and peers. Under her leadership, Higher Education bookings increased by 548%, the firm’s HUB partner’s revenue grew by 1100%, and CZ became the first A/E/C firm to go “viral.”